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A brand
in motion…

everything 
follows.

When your brands move with confidence, people gravitate toward it.

Strategic PR and executive counsel for companies shaping what’s next.

Built on Editorial Instinct.

Designed to Build Momentum.

At Mark Allen & Co., we help brands move with confidence.

Founded by former editor-in-chief Mark Pasetsky, the firm helps brands move from being visible to becoming influential. The brands that shape industries are the ones that know how to command attention, lead conversations, and show up with clarity when the stakes are high.

For more than 16 years, we’ve partnered with CEOs, founders, agencies, and leadership teams across technology, media, entertainment, AI, real estate, wellness, and culture.

When a leader walks into a boardroom with certainty, investors lean in.

When an executive owns a stage, audiences remember.

When a brand knows what it stands for, opportunities begin to surround it.

That kind of momentum is built through strategy, storytelling, relationships, and preparation. From media coverage and executive positioning to speaking opportunities, thought leadership, crisis counsel, and AI visibility, we help brands build authority that compounds over time.

Work That Builds Confidence.

Creative Agencies

We’ve elevated Erich & Kallman’s creative work and executive leadership through strategic media coverage and award recognition, including Ad Age Small Agency of the Year, Campaign 40 Under 40, ADWEEK Creative 100, and The Drum Marketing Americas.

AI

We’ve positioned Exiger as a leading voice on AI, supply chains, and geopolitical risk through top-tier media coverage in CNBC, BBC, Reuters, The Economist, and Fortune, alongside executive speaking opportunities and the strategic launch of a major new AI platform at the World Economic Forum in Davos.

AdTech

We’ve built GlassView’s industry visibility through feature coverage in The Drum, strategic speaking opportunities for founder J Brooks at major events including POSSIBLE and Cannes Lions, and executive visibility across LinkedIn.

Entertainment

We’ve helped expand Revry’s profile across entertainment, streaming, and LGBTQ+ culture through top-tier coverage in Variety, Ad Age, and Campaign, and high-profile programming launches that generated more than 1.2 billion media impressions.

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Expertise Built Across Fast-Moving Industries.

From AI and adtech to entertainment, creative companies, experiential shops and media agencies, we work with brands operating at the center of business, technology and culture.
Where Confidence Comes From.








Our identity reflects what happens when a brand begins to move with confidence, when momentum builds on itself, attention compounds, and larger conversations find you. The orbit around our mark captures that motion — always in progress, always building. It no longer chases visibility. It attracts it.

Trusted When the Stakes Are Highest.

“Mark is truly someone in the trenches with you. You get that feeling instantly that you’re not in this alone.”

— Amani Duncan, Former CEO, BBH USA

“Mark Allen & Co. does a really good job of putting agencies on the map. They’re like our secret weapon.”

— Monica Chun, President, Acceleration Community of Companies

“The visibility created by Mark’s team has directly contributed to new business opportunities and sales conversations.”

— J. Brooks, Founder & CEO, GlassView

Ready for what comes next?

On the Stages That Matter.

From keynote stages to industry juries and executive roundtables, we
get leaders in the right rooms with a point of view people want to hear.

Get Your Brand on Stage.